ewftv

That's the Way of the World press release

Current mood: excited

CELEBRATE THE 70S AS BCI PRESENTS THE FILM DEBUT OF THE LEGENDARY EARTH, WIND & FIRE

THATS THE WAY OF THE WORLD

First Time on Home VideoAvailable July 18^th For $19.98;

Coinciding with Earth, Wind & Fires Summer Concert Tour;

Breakthrough Film Score Features Classic Hits

Shining Star and Reasons

Also Available This Summer in HD-DVD Format

Los Angeles, CA Theyre one of the most inspirational, influential and successful bands in music history, and have consistently changed the face of R&B and pop music over the past 35 years. In 1975, their breakthrough hits Shining Star and Reasons were the featured songs on the soundtrack for the film Thats the Way of the World. Fresh on the heels of their 23^rd album, Illumination, BCI, a wholly owned subsidiary of Navarre Corporation, will release this long thought lost film Thats the Way of the World on DVD July 18^th, at a suggested retail price of $19.98. The title will also be available this summer in the HD-DVD format. Featuring an array of special features, Thats the Way of the World explores the politics that surround the recording industry and a producer trying to fight the system, and stars Harvey Keitel and Earth, Wind & Fire.

Earth, Wind & Fire has reached iconic status in the music industry, earning a plethora of accolades too numerous to mention, said Ed Goetz, President, BCI. This film and soundtrack helped skyrocket their career, and were pleased that it will finally be available to the widest audience possible.

Throughout their illustrious career, Earth, Wind & Fire has earned eight Grammy Awards, four American Music Awards, eight double platinum/Top 10 Pop albums, eight #1 R&B singles, a star on the Hollywood Walk of Fame, induction into the Rock and Roll Hall of Fame (2000) and Lifetime Achievement honors from the NAACP, ASCAP and BET. Their recently released album Illumination from Sanctuary Records features collaborations with such artists as Brian McKnight, Kenny G and Will.I.Am of Black Eyed Peas.

Thats the Way of the World stars Keitel as Coleman Buckmaster, a highly-regarded record producer who appreciates the talent of The Group, played by Earth, Wind & Fire. But the system under which Buckmaster works sees things differently. The record executives want him to focus on a white pop act whom they feel has the sound America wants. To keep his creative integrity, Buckmaster carefully begins to fight the system that has made him the respected producer he has become.

Special features include:

• Feature length audio commentary with Earth, Wind & Fire members Phillip Bailey, Verdine White and Ralph Johnson
• Eight page booklet featuring liner notes and photos
• Stills and poster gallery
• Trailers and TV spots

About Navarre Corporation

Navarre Corporation is a publisher and distributor of a broad range of home entertainment and multimedia products, including PC software, CD audio, DVD video, VHS video, video games and accessories. Since its founding in 1983, the company has established distribution relationships with customers across a wide spectrum of retail channels which includes mass merchants, discount, wholesale clubs, office and music superstores, military and e-tailers nationwide. The company currently provides its products to over 18,000 retail and distribution center locations throughout the United States and Canada. Navarre has recently expanded its business to include the licensing and publishing of home entertainment and multimedia content, primarily through the acquisitions of Encore Software, Inc., BCI Eclipse Company, LLC, FUNimation Productions, Ltd. and The FUNimation Store, Ltd. For more information please visit the companys web site at http://www.navarre.com.

About BCI

BCI, a wholly-owned subsidiary of Navarre Corporation, is an independent entertainment video and audio supplier. BCI has continually redefined the standards and concepts of this industry, often introducing national success categories through its marketing programs. Its vast collection of titles represents both exclusively licensed titles from around the world, as well as in-house produced CDs and DVDs.

# # #

CONTACT: Josh Davidson

DAVIDSON COMMUNICATIONS

(914) 478-8810

davidsonpr@att.net

Thats The Way of the World

Street Date: July 18^th, 2006

Order Date: June 27^th, 2006

Catalog #: 46808-9

Retail Price: $19.98